The new retail concept store is a space where a brand is exploring a new direction, idea, initiative or concept.
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GUEST LECTURE ON “BOYCOTT CHINESE GOODS – ITS IMPACT ON GLOBAL BUSINESS, INDIA AND IN TURN CHINA” BY MR. DHANUSHKODI ON 7-7-2020
A guest lecture was organized by Department of Marketing and IB in association with the Department of Finance on 7/7/20.
Continue readingGUEST LECTURE ON SHIFTS IN CONSUMER BEHAVIOUR POST PANDEMIC PERIOD BY DR. C.B. VENKATA KRISHNA PRASAD ON 16TH JUNE, 2020
The guest lecture was conducted by Dr. C.B. Venkata Krishna Prasad, Associate Professor, Dayananda Sagar Institute of Management, for PGDM
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