{"id":7088,"date":"2022-10-10T19:37:00","date_gmt":"2022-10-10T19:37:00","guid":{"rendered":"https:\/\/isbr.in\/blogs\/introduction-to-business-analytics\/"},"modified":"2026-09-22T12:39:19","modified_gmt":"2026-09-22T07:09:19","slug":"introduction-to-business-analytics","status":"publish","type":"post","link":"https:\/\/isbr.in\/blogs\/introduction-to-business-analytics\/","title":{"rendered":"Introduction To Business Analytics"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>OBJECTIVES \u2013\u00a0<\/strong><br>\u25cf To have a strong grip on business analytics basics<br>\u25cf To know about types of analytics<br>\u25cf To know about its applications, scope<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>ABOUT THE EVENT \u2013\u00a0<\/strong><br>The event started with Dr Rohit Rampal telling us about business analytics. Generally, business analytics refers to the knowledge, tools, and procedures used for ongoing, iterative analysis and investigation of historical business performance. Then we got to know about scope of business analytics. Some of them includes a wide range of application from\u00a0customer relationship management, financial management, and marketing, supply-chain management, human-resource management, pricing and even in sports through team game strategies. We were further told about types of analytics which includes Descriptive, predictive and prescriptive analytics, Descriptive analytics, Predictive analytics, Prescriptive analytics.<br><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"7085\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/1-1024x541-1.png\" alt=\"\" class=\"wp-image-7085\" width=\"1920\" height=\"1014\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"7086\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/3-1024x576-2.png\" alt=\"\" class=\"wp-image-7086\" width=\"1024\" height=\"576\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"7087\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/6-1024x576-2.png\" alt=\"\" class=\"wp-image-7087\" width=\"1920\" height=\"1080\"\/><\/figure>\n\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>CONCLUSION-<\/strong><br>Businesses nowadays are developing in a quick-paced world. More efficient organisational solutions are now available than ever thanks to newer technological innovations. One of the important elements that has helped direct firms toward greater success is business analytics. Business analytics can transform raw data into more valuable inputs to leverage this information in decision making. We can gain a deeper understanding of the primary and secondary data that results from their operations by using business analytics technologies. This helps businesses refine their procedures further and be more productive.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><em><strong>About ISBR:\u00a0<\/strong>ISBR Business School, Bangalore-based, Top Class B School for PGDM or MBA, Consistently ranked as best B School in India, AICTE-CII Platinum Category, with multiple specializations<\/em><\/p><\/blockquote><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>OBJECTIVES &#8211;\u00a0\u25cf To have a strong grip on business analytics basics\u25cf To know about types of analytics\u25cf To know about<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[450,449],"tags":[778,244,2088,269,275,276],"class_list":["post-7088","post","type-post","status-publish","format-standard","hentry","category-analytics-guest-sessions","category-guest-lectures","tag-bangalore","tag-business-analytics","tag-dr-rohit-rampal","tag-management","tag-mba","tag-pgdm"],"_links":{"self":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts\/7088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/comments?post=7088"}],"version-history":[{"count":1,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts\/7088\/revisions"}],"predecessor-version":[{"id":10850,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts\/7088\/revisions\/10850"}],"wp:attachment":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/media?parent=7088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/categories?post=7088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/tags?post=7088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}