{"id":7141,"date":"2022-09-23T11:30:00","date_gmt":"2022-09-23T11:30:00","guid":{"rendered":"https:\/\/isbr.in\/blogs\/competitive-marketing-strategies\/"},"modified":"2026-09-22T12:39:20","modified_gmt":"2026-09-22T07:09:20","slug":"competitive-marketing-strategies","status":"publish","type":"post","link":"https:\/\/isbr.in\/blogs\/competitive-marketing-strategies\/","title":{"rendered":"Competitive Marketing Strategies"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Speaker Biographical Sketch: <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Dr. Manjari\u00a0Soni Bajpai<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>VP Sales and Marketing, Spark Technology Group Inc., Noida<\/li><li>Senior Manager (Sales &amp; Marketing), Spark Technology Group Inc<\/li><li>Worked as an Independent Business Consultant<\/li><li>Manager Business Consulting, Ericsson<\/li><li>Product Manager\/Head \u2013 DATA VAS, Videocon Mobile Services<\/li><li>Assistant Manager, Aircel<\/li><li>Quality Engineer, Scientific Mes Technik Pvt. Ltd.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Abstract\/Snapshot:<\/strong> The International Office, ISBR, organized a special\u00a0guest lecture by area expert Dr. Manjari\u00a0Soni Bajpai, VP Sales and Marketing, Spark Technology Group Inc., Noida, for making the students industry fit as per the program\u00a0hosted by Ms. Supriya Lamba Sahdev.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Event flow: <\/strong>Ms. Supriya Lamba Sahdev, assistant professor and manager of international programmes, surely put on a superb session. Dr. Manjari Soni Bajpai, vice president of sales and marketing at Spark Technology Group, Inc., was briefly introduced by Mr. Shashwat Shukla to begin the discussion. Dr. Manjari Soni Bajpai, an industry expert, then took over the seminar and provided the students with insightful commentary on \u201cCompetitive Marketing Strategies.\u201d It was undoubtedly a remarkable learning opportunity given by a reputable authority figure with vast knowledge and expertise. In addition to learning new information, the pupils took pleasure in the entire lesson till the very end. The students were fostered by the knowledge-filled seminar.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"4992\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/9.jpg\" alt=\"\" class=\"wp-image-4992\" width=\"713\" height=\"401\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"5344\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/8.jpg\" alt=\"\" class=\"wp-image-5344\" width=\"730\" height=\"410\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"5414\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/7.jpg\" alt=\"\" class=\"wp-image-5414\" width=\"718\" height=\"404\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"4998\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/6.jpg\" alt=\"\" class=\"wp-image-4998\" width=\"711\" height=\"400\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"7139\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/5-1-1.jpg\" alt=\"\" class=\"wp-image-7139\" width=\"708\" height=\"398\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" data-id=\"5300\" src=\"https:\/\/isbr.in\/blogs\/wp-content\/uploads\/2026\/09\/4-1.jpg\" alt=\"\" class=\"wp-image-5300\" width=\"708\" height=\"398\"\/><\/figure>\n\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><br><strong>Feedback from students: <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Students learnt information about all competitive marketing strategies. The event was full of knowledge, which nurtured them. Students were well satisfied with the expert\u2019s explanation.<\/p>\n\n\n\n<figure class=\"wp-block-pullquote has-border-color has-luminous-vivid-orange-border-color\"><blockquote><p><em><strong>About ISBR:\u00a0<\/strong>ISBR Business School, Bangalore-based, Top Class B School for PGDM or MBA, Consistently ranked as best B School in India, AICTE-CII Platinum Category, with multiple specializations<\/em><\/p><\/blockquote><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Speaker Biographical Sketch: Dr. Manjari&nbsp;Soni Bajpai VP Sales and Marketing, Spark Technology Group Inc., Noida Senior Manager (Sales &amp; Marketing),<\/p>\n","protected":false},"author":0,"featured_media":7142,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[81],"tags":[2207,2208,2209,778,2210,2211,2212,292,18,2213,2214,2215,2216,2217,2218],"class_list":["post-7141","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-isbr","tag-aircel","tag-assistant-manager","tag-assistant-professor-and-manager","tag-bangalore","tag-competitive-marketing-strategies","tag-dr-manjari-soni-bajpai","tag-ericsson","tag-isbr","tag-isbr-business-school","tag-manager-business-consulting","tag-ms-supriya-lamba-sahdev","tag-quality-engineer","tag-scientific-mes-technik-pvt-ltd","tag-spark-technology-group-inc","tag-vp-sales-and-marketing"],"_links":{"self":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts\/7141","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/comments?post=7141"}],"version-history":[{"count":1,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts\/7141\/revisions"}],"predecessor-version":[{"id":10870,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/posts\/7141\/revisions\/10870"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/media\/7142"}],"wp:attachment":[{"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/media?parent=7141"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/categories?post=7141"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isbr.in\/blogs\/wp-json\/wp\/v2\/tags?post=7141"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}