ISBR Management Journal
ISBR Management Journal (ISBRMJ) is an interdisciplinary, peer-reviewed journal from ISBR Business School, Bengaluru. ISBRMJ aims to assimilate knowledge of academicians, researchers, policymakers, and practitioners by establishing a knowledge network for disseminating knowledge to provide insightful perspectives on the emerging trends, managerial practices, critical areas in research, and contemporary cases on business issues.
Current Issue
Vol. 9 No. 02 (2024)
Published: 01-10-2024
Articles
Conceptual Review on the Role of Financial Control in Small-Scale Business Survival
Innovative Marketing Strategies in Product Arrangements for Hypermarkets
A STUDY ON IT EMPLOYEES FINANCIAL KNOWLEDGE AND INVESTMENT PRACTICES OF IT Employees
From Evolution to Present: A Comprehensive Analysis of Political Consultancies in India
Fostering Sales Excellence at Rieco: Integrating L&D with a Customer-Centric Approach
Reflecting on Dunkin’ Donuts: A Competitive Analysis with Krispy Kreme; A Bird’s Eye View
Case Study: Transforming Apex Innovations: A Journey in Organizational Development and Effectiveness
Navigating the Waves: Understanding the Nexus of Bangalore’s Water Crisis
Bridging the Gap: Exploring the Convergence of Human Element and Financial Metrics in Mergers and Acquisitions
A Comprehensive Review of Organic Farming’s Role in Advancing Sustainable Agriculture: Environmental, Socio-Economic, and Policy Dimensions
Exploring the Potentials and Challenges of Ayurveda Tourism in Kerala – An Overview
Bandwagon Effect in Consumer Purchase Decisions and Post-purchase Sentiments: Creating Value or Guilt?
